mapIT – News » Entries tagged with "digital mapping"
Digital mapping: hidden secret of SA business
Digital mapping services have emerged as one of the most powerful growth areas in information technology in South Africa. According to a survey by World Wide Worx, conducted with the backing of digital mapping provider mapIT, 76% of South African corporations and 38% of small and medium enterprises (SMEs) spend more than 2% of their information technology (IT) budgets on mapping services. The same proportion of SMEs spend more than R50 000 a year on digital mapping, while 79% of corporates have higher budgets – 22% of corporates spend more than R500 000 on digital mapping every year. “Digital mapping is proving to be the hidden secret weapon of South African business,” says mapIT chief executive officer Etienne Louw. “The research underlines the extent to which large and small businesses alike depend on … Read entire article »
Filed under: mapIT News
Uganda mapping out its municipal presence
Digital mapping services and solutions provider, mapIT has announced the launch of the National Postcode & Addressing System – The Entebbe Pilot Project – which took place in Uganda in 2012. Since joining hands in May 2012 with SatNav East Africa, Uganda’s pioneer in Global Positioning System (GPS) technology, the company has been working on the pilot project of the Entebbe SatCodes solution. This addressing solution allows for every property to have a unique “address” and enhance the performance of service providers. “All municipalities who are serious about service delivery should adapt to SatCode Technology,” said Etienne Louw, Managing Director of mapIT. Louw adds that this venture will be the future of municipal addressing and enable these institutions to provide customers with a higher level of service delivery. The project was launched by the … Read entire article »
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mapIT ten-year anniversary – a decade of local success that has now entered the global arena
mapIT’s 10-year anniversary represents its growth and evolution; from its beginnings as a data provider to the foremost integrated digital mapping solution provider in Africa. Today, mapIT covers 104 countries and territories and 34.8m kilometres of road globally that include 10 countries and 1.7m kilometres coverage in southern Africa. This company’s remarkable growth and ongoing evolution are bolstered through: • Its partnership with shareholders TomTom Africa (the world’s premier provider of map data) and Avusa; • MarketScope, mapIT’s Location Business Intelligence and demographic research tool; • LBS APIs featuring Live HD Traffic feeds through TomTom. • Longstanding success and partnership with tracking and fleet management clients; • New brand identity that introduces a new logo and revamped website (www.mapit.co.za) which includes a myriad of new functionality such as Live Traffic and free maps; and • Recent exclusive … Read entire article »
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MapIT provides interactive web mapping for this year’s Comrades Marathon
MapIT, the leader in digital mapping, has provided support for the runners and the spectators of the Comrades Marathon for this year’s ultra-marathon with its online mapping service. The Comrades Marathon is renowned as the world’s greatest ultra marathon and on May 29 thousands of brave runners will take part in the ‘up run’ starting at the City Hall in Durban and finishing at The Cricket Oval in Pietermaritzburg – a staggering 89km. “The Comrades Marathon is a world class event in its own right, attracting the best ultra marathon athletes locally and internationally and MapIT is extremely proud to be supplying the mapping data to ensure the successful coordination of the marathon on the day. With the online map we hope to alleviate any stress on the day for both the … Read entire article »
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Online map available for world’s most beautiful marathon event
A route map of one of the world’s most beautiful marathon – the 42nd consecutive Old Mutual Two Oceans Marathon to be held on Saturday 23 April – is available in an interactive online format on the event’s official website. The map is sponsored annually by leading map provider MapIT and displays the 56km ultra and 21km half marathon against an overlay of the route onto a detailed street map of Cape Town and surroundings. This allows users to access relevant information to assist with pre-race planning or calculate the best route to avoid road closures. “The exceptional functionality and degree of interactivity of the event map is unprecedented in South Africa,” explained Etienne Louw, managing director of MapIT. “We’re proud to continue our traditional support of this famous event and we … Read entire article »
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Digital Maps – Transforming your Horizon
A decade ago, the first locally produced digital maps in South Africa, by digital mapping company, MapIT – displayed a flat two-dimensional graphic representation of the landscape. More recently, geospatial technology has crept ever closer to the centre of communication networks that encircle the world. No matter where you live on the globe, a colleague, a relative or friend could theoretically pinpoint your location on a ‘content rich’ digital map. With access to maps on navigation devices, mobile or on the web, you could be located within meters of your actual position anywhere in the world. Even more impressive, are the ‘content rich’ maps of the future that have life-changing uses. “Imagine that you want to buy brass screws, but don’t have time,” explains Etienne Louw, managing director of MapIT. “You … Read entire article »
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MapIT’s web mapping is ‘hip and happening’ in the online world
A customised ‘content rich’ online map, supplied as an interface to Elle Publishing by digital mapping company MapIT, is the focus of an interactive ‘Hip City Guide’ aimed at Elle’s magazine readers. Launched to complement the print version of the ‘Hip City Guide’ supplement in Elle magazine and its sister publication, Elle Decoration, the website points visitors to ‘South Africa’s most desirable urban destinations.’ – http://www.hipcityguide.co.za/ Working with ‘x’ and ‘y’ co-ordinates and customised map functions requested by Elle, the web mapping interface references ‘hip and happening’ hospitality points of interest (POI), listed under categories of eating, drinking, partying, shopping, chilling and sleeping, in Johannesburg, Cape Town, Durban and Pretoria. “Elle asked us to supply them with a web mapping interface, which can be tailor-made to meet their requirements for the Hip … Read entire article »
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Mapping – so much more than maps
If technological innovation ever existed on the evolving edges of human ingenuity, here‟s proof. Less than a decade ago a digital map offered us a graphic representation of the landscape and turn-by-turn navigation. Today, „intelligent‟ maps, feeding off „live‟ incoming data, issue traffic warnings while scanning the digital environment on a smartphone, a personal navigation device or your desktop PC. Here‟s an example. Your wife is driving home on a Friday afternoon through congested traffic on the R21 west of Johannesburg. A warning light flicks on. The engine splutters. Pulling up, she taps the screen of her TomTom LIVE personal navigator. In seconds, the TomTom device sends her geographic co-ordinates to your TomTom LIVE device. The device, no longer merely a „direction finding tool,‟ connects to a real-time stream of … Read entire article »
Filed under: mapIT News, TomTom News
Digital mapping enters a new phase
A decade ago, when MapIT’s first locally produced digital map slipped into commercial use in South Africa, its arrival was greeted with keen interest. However, its use was predominantly limited to professionals in the vehicle tracking environment. Few senior managers grasped the long-range capabilities of interactive mapping, or the significant influence they would later have on commercial activity and social networking. The power was latent, yet untested, and in the view of some, it was limited to specialised fields. The groundbreaking maps displayed two-dimensional graphic representations of the landscape (in various versions), and offered motorists increasingly sophisticated turn-by-turn navigation. Point of interest (POI) icons embedded in the map depicted police stations, hotels, hospitals etc., although attribute data such as names, addresses and contact information were incomplete in the early phases. … Read entire article »
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MapIT managing director predicts a new phase in digital
Etienne Louw, the recently appointed managing director of South Africa‟s leading digital mapping company, MapIT, foresees that enriched mapping and geo-located information services constitute the next major phase in the demand for „intelligent‟ mapping. Louw, appointed to head MapIT following the retirement of company founder Ray Wilkinson at the end of May, has noted that the demand for geographically located goods and services on „content rich‟ maps is growing at an astonishing pace. “We‟re looking at „geo-networking‟ in a socially connected environment,” explains Louw. “There is increasing demand for maps that „talk back‟ or respond to specific human needs.” According to Louw, maps can be used to locate the address of a shop or a restaurant, plot a route, analyse demographic trading patterns in a suburb, track a stolen vehicle, and even … Read entire article »
Filed under: mapIT News, Times Media News, TomTom News
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